Really loaded with value! This is my affiliate link, but the challenge is totally free to participate. ), but just can’t afford it nor ConvertKit. There are plenty other email marketing platforms beside MailerLite, MailChimp and ConvertKit. And Convert Kit open rates are amazing. Thanks for the comparison of the two! Overall, even on MailerLite free, you clearly get offered premium features at no cost or at a very affordable cost, depending on the number of your subscribers. 🙂. Thank you so much for this post! I am so over MC and ready to move. Let me know if there are any other questions I can help with! If you didn’t get your match, fret not. ConvertKit is a robust platform designed for bloggers, but it costs $29 per month to start just to get started (although they do offer a free trial). Hey there, So far, I’m pretty happy except that it doesn’t really integrate with WordPress (even though they say it does). No matter which email marketing tool you choose, here are some other important features: While most email marketing tools will work for professional bloggers and small businesses that just need to send emails, e-commerce features are important if you need to track visitors to your site, capture order information, and then pass all the data back to your email account. You’re a newbie who requires a simple interface with a user friendly email editor. Probably you make some common email writing mistakes that scare away your customers and kill your sales. content audit ux, content audit definition, content audit example, content audit tool, website content audit checklist, seo content audit, content audit 2018, content audit hubspot, content audit template, marketing quotes, inspiring quotes, inspirational quotes, motivational marketing quotes, MailerLite allows you only 1K free subscribers, 10 Common Email Writing Mistakes That Kill Your Sales, How To Build Your Email List From Scratch - Expert Advice. 4.2 / 5 "Overall, Mailchimp has been a great resource to use over the years. These features are very handy especially if you handle huge content e.g. I will be sharing this post for sure! With MailChimp you may have to do some additional coding work by yourself to edit the mobile templates. No matter what you decide, be sure to do your own research and choose the tool that is right for you. Today I’m breaking down what provider is best for what stage your blog or business is in, your budget, your tech level, and desired long-term targets. The autoresponders were the ultimate dealbreaker for sure. If you use either MailerLite or ConvertKit, I’d love to hear about your experience. BUT thankfully they just released automation for free! 🙂. (So you need to update point 2 :)) Tha na anyway good things to consider in the future. I might try it for my giveaway mailing list and if that fits in well I will switch it out for good. I don’t think you’ll be disappointed. Awesome! Thanks for this. As with all MailerLite features, landing pages come at no extra cost and are included in the Forever Free plan as well. we love mailerlite since we started using it. It gets even better, when you miss their chat response they send it straight to your email, this helps you find solutions to any questions fast enough rather than waste time on Google search or troubleshooting. Nicole |, Same here! ), Thanks again and all the best, 5/13/17 UPDATE: On May 2nd, 2017, MailChimp announced that their marketing automation features are now free for all MailChimp users. If you fix these mistakes, you will double your sales in a week, most probably. You can do it in one of three ways. It’s been okay for me, but I have found it doesn’t have a lot of functions/options and is really difficult to use. I never heard of Mailerlite. MailChimp. And lately, I’ve heard so many good things about ConvertKit that I seriously considering changing again. This old platform is great if budget is your major problem. Over 55% of emails are opened on phones and tablets. (And replace all those links to my subscribe form in past blog post…double ugh!) CONVERTKIT VS MAILCHIMP VS MAILERLITE (THE ULTIMATE EMAIL SHOWDOWN) Want to know the best email marketing tool out there? MailChimp offers up to three variables while MailerLite allows for both A and B choices. Obviously, any MailerLite review sums it all up to that fact. The better between the two however, is MailerLite because they have made it easier to create groups or segments. 3. ), Increase open rates with personalization and A/B split testing, The ability to segment and tag your subscribers, Drag and drop editor that supports a variety of designs, video, social media and dynamic content, Tools for offering and delivering content upgrades, including landing pages. Mailerlite vs ConvertKit features comparison. For a blogger with less than 1,000 email subscribers, that’s $348 per year. The Downsides to Using MailerLite . Google signups have it go straight to their spam folders. As a blogger, there are always new things to learn and new challenges to overcome. When we started Digital Defynd a few years ago, Mailchimp was practically the only well known ESP(Email Service Provider) we knew of.We signed up right away and had no complaints whatsoever. Recently joined mailchimp but I will be moving over to mailerlite now! ConvertKit is the first drip email marketing tool that comes to mind for those bloggers who take their blogging business pretty seriously. ConvertKit has the least integrations except that it’s supported by Zapier, which gives it a great potential for more integrations. If you didn’t already get it, be sure to grab my list of 20+ places to promote your giveaway. Both Mailerlite and MailChimp comes with all the analytical data that you need, ie click-through rate, open rate, bounce rate, and other metrics. Now, you may be thinking… “What about tagging? So I signed up for mailerlite and created a web form but I’m not approved yet, do I need to wait for approval to see the web form on my site? It was easy for me to figure out. Thanks for the helpful info. Does Mailerlite’s landing pages work with multiple content upgrades on one subscriber list? I didn’t realize MailerLite had the features that ConvertKit has! So, go for ConvertKit if: Clearly an underdog, Mailerlite managed to come to the surface pretty quickly. I think I am going to switch to mailerlite since I do not have a subscription base yet. Disclosure: This article contains affiliate links. If you’re using another email service provider that you love, I’d love to hear about that too. I was planning on Mailchimp (having never heard of MailerLite) when you convinced me to try ML instead via a FB post. I started blogging back in September and was automatically introduced to Mail Chimp. And they are good looking too! MailChimp is itself not very organized and thus leaves you with quite some work and ends up consuming your time because it’s not user friendly. One of my favorite things about MailerLite is their highly responsive customer support. The MailerLite auto resend feature allows you to resend a follow up message to subscribers who didn’t open  your email or didn’t click on a single link. Test them out, see which one works best for you, see which one fits your personality, which one seems the most user-friendly to you, and then go from there. your blog that I found at Femtrepreneur inspired me to check out MailerLite again. Then I switched to MailerLite. I may have to update my post to include a comparison of ML and Kartra. Thank you for writing this comprehensive post! I am definitely a fan of the end result, so I might try ML myself, at least for now as I am just starting. 20+ Places to Promote Your Next Giveaway! Additionally, you can opt-in for campaign benchmarking and compare your email performance against similar businesses. Would love to hear how it goes for you with MailerLite. Brenda – your comment just made my day! I am currently with Mail Chimp but have known since the day I started my blog practically, that I needed to switch. MailerLite and MailChimp also have this segmentation and you can segment by: On both platforms you can also combine the segments to target a specific audience and build strong relationships bespoke for them. "So, ConvertKit has fit my needs perfectly and their customer service is exceptional." We do not see any problems here, and you can recommend our service without any doubt :)” Hope that helps! It’s rigid on inserting your purpose at the top and your address at the bottom. It’s also important to note that their paid plans are a lot cheaper than MailChimp’s. Hey, Bradley! Yes! We’re an email marketing company built by creators for creators. Loren – I’m so glad it was helpful! I was about to sign up for MailChimp to start out my blogging journey, but you have convinced me otherwise. I was just trying to figure out about my email subscriber service! ConvertKit has no free plan and their cheapest package starts at $29. After all, there are a ton of bloggers that are extremely happy with ConvertKit and highly recommend it. Passing this along! ConvertKit has tagging and everyone raves about it. (By the way, MC just introduced Landing Pages on the free plan.). I know you know what I mean. MailerLite’s free plan still includes full access to the most important features, including automation, subscribe forms, landing pages and more. 🙂. If you decide to make a purchase using one of these links, I’ll make a small commission without impacting the price that you will pay. And, by the time they reach the 1000 subscriber threshold, they should be earning enough to try out any premium services. ConvertKit vs. Mailchimp: Pricing Free plan or no free plan, that is the question. The big difference that makes MailerLite win is that you can map out your data and get a visual report. Their drag and drop builder makes it so easy even for beginners to design great emails like pros. If thye click on that link, you would just add them to a separate group and then exclude that group from specific emails. Share. One of the features I like with ConvertKit is where it doesn’t count duplicate emails/subscribers against your monthly subscriber limit which allows you to avoid double charges. Hi Chantel, I’ve been wondering which is better for a while. It’s important to note here that MailerLite GDPR compliance means there’s transparency of consent by new subscribers. Although it’s never fun when someone decides to unsubscribe from your list, MailerLite even has an unsubscribe page builder, letting you brand and customize your email subscriber’s entire experience from beginning to end. I need to figure this email list thing out! It allows you to redesign your mails to a more personalized tone, you can customize: The colors, layouts and even landing pages. Let me tell you why. This can be quite a headache. But even then, you have to mine through a myriad of answers and this can take time and crush your patience. MailerLite offers has a number of e-commerce integrations as well, including: There are many options and lots to consider when choosing an email marketing tool, but as a new blogger trying to get started quickly, lots of people tend to choose MailChimp based primarily on the fact that it’s free to start. Literally 5 mins ago and I was like I really want to change from Mailchimp. So that a subscriber could say “I don’t want podcast posts” or ” I don’t want weight loss posts” but “I do want all the other posts”? This is because of their tagging and segmentation system that helps you identify a specific group which you want to target. There is one newsletter I follow who sends emails from Mailerlite and I love her emails so much that it got me curious! This is a plus for social media campaigns. If you’re running a large email campaign and you depend on split testing to determine the results of your efforts. I’ll check out mailerlite! They lack a workflow editor, MailerLite automation might be better for you. I do have one question I didn’t see addressed – do you know if they allow you to segment your list? I just moved everything over and am so happy at how easy it was! Change the subject and add a personal message above the body of the original email text and resend. MailerLite and Mailchimp have very similar support options, but MailerLite snatches the victory by the smallest of margins because it provides 24/7 … I’ve created a work around with a “resource library” but I’d rather them be able to just enter their email again, but not end up as a duplicate on my list. But until now I was sure I needed Convertkit. Thank you for posting this! The difference is in how detailed you want your report to be. This is really helpful! Lots to learn, but ml seems very accessible for newbies. This is amazing! I didn’t even know MailerLite existed, and I would love to try it out but none of the affiliate links work, they just shoot me back to this article. Some email marketing software provides free plans, others only provide free trials. Does MailerLite have anything like that? I’m so glad it was helpful. If you’re an affiliate marketer, MailChimp also works with a super strict policy on affiliate marketing; you may want to avoid such a rigid working environment. great write up thanks for this. Imagine spending all your efforts and skills getting new subscribers and creating winning email campaigns only for them to land in the spam/ promotional folder! I have mailchimp, but Mailerlite has a lot of free features. With MailerLite your emails land straight in the primary box, most of the time, and this is why they have higher open rates. Mailchimp integrates with a number of different e-commerce solutions, including Shopify, Magento, and more. Would love to hear about how you like MailerLite when you get switched over. Both MailerLite and MailChimp have this great tool to help you organize your content into folders or files. MailChimp vs MailerLite: A Rundown. When it comes to customer experience and satisfaction, MailerLite really takes the cup home because it’s equipped with features and tools that most small businesses will require. One of the “sales points” that CK uses is that “your real readers/subscribers” don’t want fancy-looking emails. But if you’re a new blogger (or even if you’re not) and you’re trying to make money with your blog, one of the main challenges is keeping expenses down. Ultimate showdown of the best free email marketing softwares out there: Convertkit vs Mailerlite vs Mailchimp. You’ll need to think hard about the inconveniences and conveniences before making the call. Dana. ConvertKit on the other hand is also unlimited, but has no specific media data base to manage your uploaded files. We’re an email marketing company built by creators for creators. 🙂. Some strong key areas of this platform might include the ability of the landing page to collect subscribers including those without websites. 1. I checked MailerLite out after reading your post and am making sure to sign up through your links (a lil’ affiliate thanks! How have I not heard of this before? I’m goin. Yes! Thanks for helping me with that descion! Sendinblue vs MailerLite: Pricing Sendinblue Pricing 1. And as with MailChimp, new purchases mean new contact added to your list automatically. Do you know, does MailerLite do that? Mailerlite has been around since 2005 as has slowly been building a reputation as one of the most cost-effective email marketing tools around. It however offers no workflow, therefore doesn’t give you a smooth ride and rom my point of view complicates your efforts to find alternative solutions. MailerLite vs MailChimp and ConvertKit. Again, MailerLite offers you more variety and is user friendly even for beginners. Are you able to customize the embedded opt-in forms or change code to fit the brand of my blog? Thank you so much for this article Chantel. The customer service is great to work with and are helpful in helping you solve your issue." And if you’ve been blogging for a bit longer and you’re looking for something with more features, you’re probably considering ConvertKit. MailerLite, MailChimp or ConvertKit. There’s no limit to the number of images (or amount of data) that you can store on MailerLite, and it’s all free. The main one is open rate. I’m moving away from Mad Mimi because of horrible open rates. Pin. Required fields are marked *, Other Important Email Features You May Need, Final Thoughts on Email Services for Bloggers…. Glad to hear that you like it too. I just started a new blog. It’s better for persons knowing to code. I’ll be sure to use your affiliate link to sign up because I definitely appreciate the time you took to create this comparison. In the past two or three months, I’ve Googled “MailerLite vs. ConvertKit” more times than I care to admit. Thanks so much for this informative post! I wonder if MailerLite might add it at some point. You are most welcome. I am really looking forward to the tagging feature! Don’t I need tagging?” Well, I have good news for you. This is what MailerLite has over MailChimp. So, if you are looking to make a switch for your email marketing tool, you would want to read ahead this Mailerlite vs Mailchimp guide and understand why MailerLite can make for an excellent choice. I tried mad mimi with some success, but MailerLite is my favorite. I was an Aweber fan back in the day (when none of these others existed! Autoresponders allow you to automatically send a sequence of emails over time and Mailerlite includes autoresponders even in the “Forever Free Plan.” Copyblogger has two great articles to learn more about autoresponders and how to write good ones. Yes! MailChimp also offers automations including follow up emails. You can also evaluate their score (8.9 for MailerLite vs. 9.0 for MailChimp) and user satisfaction level (89% for MailerLite vs. 98% for MailChimp). However, I realize that not everyone can really get it rolling for all of those 10 days in a row. 273 Shares. You know migrating from one ESP to the next is like changing a mobile phone. I’m definitely going to have to check it out. I had started with the chimp, and wasn’t sure about moving over to MailerLite (but, had signed up for it) and just got my logo done today so as I was updating everything I found your link to this post. Mailchimp vs ConvertKit features comparison. Amy – I do use affiliate links in my emails with MailerLite. Mailerlite vs ConvertKit: Tale of the tape. Yes! You’re a freelancer, small startup or solopreneur working on a budget. 🙂, This was so helpful! MailerLite and MailChimp are more detailed and will allow you to track everything including unsubscribes, link activity, open rates, clicks, bounces and even location. Thank you! I’m now going to look into Mailerlite I would love to put a little something in your pocket if you’re still an affiliate to say Thank You. The difference is that MailerLite allows you to do more than just resend, it allows you to make any of the following edits: You can also add a new or different message above the body of the original email to give it a more personal touch, You can change both the content and subject of the content and resend. Thank you for this!! 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